Friday, May 28, 2010

What if your customers could use their cell phones to pay you?

Remember when online banking was a new frontier? Now you probably check your balance, pay your bills and transfer money without thinking twice. The Forrester Forecast shows that online shopping is increasing and is projected to reach nearly $250 billion by 2014. Last year, online retail sales were up 11 percent, compared to 2.5 percent for all retail sales.

So let's say you're offering a great new product in your store or on your website. Only one billion people have credit cards to use to buy that new product. Two billion have bank accounts, but four billion have cell phones. Now your customers will be able to use Mobile Money to pay for your products and services. What do you think?


Monday, May 24, 2010


Who is Facebook?


Facebook was founded by Mark Zuckerberg with his college roommates and fellow computer science studentsEduardo Saverin, Dustin Moskovitz and Chris Hughes. The website's membership was initially limited by the founders to Harvard students, but was expanded to other colleges in the Boston area, the Ivy League and Stanford University. It later expanded further to include (potentially) any university student, then high school students, and, finally, to anyone aged 13 and over. The website currently has more than 400 million active users worldwide.

Is your business on Facebook?

Lots of businesses have started a fan page but they aren't sure what to do with them now. The key is to get your "followers" to interact with you on your business page. But, first, you have to get the followers to "Like" your page. As with the rest of social media, this is a viral process and when it takes off, you can sit back and watch the numbers grow. Until then, it will take a little work on your part. Here are three quick ways to increase the followers of your page.
"Share" it with your friends on Facebook
At the bottom of the left column of your Business Page, you'll find a "Share" button.
share
When you click that button, a box will open with a link to your page. Type a message to your friends in the box and then click the "share" button at the bottom.


share2
This will then be a message that posts on your personal page with a link to your Business Page.


Add a link for your Fan Page to your email signature
Every email you send out should have the opportunity for your prospects, clients, vendors, etc. to connect with you.

Send out an email to your database asking them to check out your new Business Page
Be sure you make it easy for them by providing the link.

Remember, when you have even one follower, you need to provide a reason for them to visit your page.





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